Representative Airport
Deployment referenceA representative airport operating GEORA as its Connected Audience Infrastructure. Details anonymized; metrics reflect deployment ranges observed across GEORA customers in this vertical.
Challenge
Passenger relationships end at the gate. Concessionaires operate transactionally
Approach
Deployed GEORA opt-in capture across every audience touchpoint. Productized partner monetization as recurring brand-partner sponsorships. Distributed programming directly to the owned audience between visits.
- Owned audience captured (first 6 months)
- 10k – 60k
- Recurring partner sponsorships
- 12 – 40
- New recurring revenue line
- $8k – $40k / month
"For airports, the shift is going from renting attention to owning an audience that shows up on our balance sheet."