GEORAGEORA
Stadiums

Own your fanbase between games, not just at the gate.

Stadiums produce massive, high-affinity audiences. GEORA turns the fanbase into an owned, monetizable, year-round audience.

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Why this matters for stadiums
You pack 15,000–70,000 fans into your venue every game day. Food brands, merch companies, sports betting platforms, and sponsors fight for their attention outside your walls, through TV ads, social media, and billboards. With GEORA, those businesses pay you directly for verified, in-venue access to your fans.

A revenue example.

Your venue

20,000-seat stadium, 30+ events/year. 40,000+ unique guests monthly in season.

Businesses sponsor

15 businesses at $1,000/mo: food brands, merch partners, sports betting, rideshare, local restaurants, beer companies.

You earn

$15,000/mo gross. Custom platform pricing. $144,000+/year in new recurring revenue on top of existing sponsorships.

Illustrative model, not a customer result. We build your specific numbers on the Discovery Call.

Who sponsors a zone?

Food & Beverage BrandsMerchandise PartnersSports BettingRideshare CompaniesLocal RestaurantsBeer & SpiritsFan Gear RetailersInsuranceAuto DealersFitness & Health BrandsTravel & Hotels
See the revenue model for your stadium
The problem

What stadiums typically struggle with.

Attention without ownership. Traffic without a durable audience. Revenue tied to one-off transactions.

  • Fan engagement collapses outside game days
  • Sponsorships are bespoke and capacity-limited
  • Local commerce around the venue is underutilized
The solution

The GEORA playbook for stadiums.

Own the fanbase directly

A direct, opted-in relationship with every fan.

Productize sponsorship

Recurring tiers replace bespoke sponsorship cycles.

Activate local commerce

Local and regional businesses sponsor a zone in the fanbase year-round.

Read the Playbook
Outcomes

Three outcomes stadiums unlock with GEORA.

Own your audience

Every guest, attendee and customer becomes part of an audience the stadiums operation owns, portable, exportable, permanent.

Engage year-round

Direct distribution to your audience (programming, offers and updates) without waiting on social feeds or third-party inboxes.

Recurring revenue

Convert audience access into productized business sponsorships instead of one-off deals or transactions.

Revenue model

New recurring revenue lines.

Productized business sponsorships and audience products tuned specifically to stadiums, replacing bespoke deals with predictable revenue.

Model your revenue
  • Year-round fan sponsorships
  • Local business audience sponsorships
  • Premium partner tiers with category exclusivity

See the revenue model for stadiums.

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Use cases

Who's running this playbook.

Pro sports stadiums
College stadiums
Multi-purpose arenas
Proof

How stadiums run GEORA in practice.

Deployment references from stadiums operating GEORA as their Connected Audience Infrastructure.

Multi-tenant regional stadium

US metro area

Regional stadium hosting one anchor sports tenant, 20+ concerts and 60+ community events annually.

Challenge

The team app captured game-day fans but the venue had no visibility into concert and community audiences, leaving most of the calendar under-monetized.

Approach

Deployed GEORA as the venue-owned audience layer alongside the team app. Introduced venue-tier partner sponsorships distinct from team sponsorships.

Non-gameday audience captured
310k
New venue-tier partners
22
Incremental venue revenue
$1.4M ARR
FAQ

Questions stadiums ask about GEORA.

  • Yes. GEORA operates at the venue level and complements team/league apps by capturing venue-owned audience across every event (concerts, family shows, community programming) not just game day.

  • Venue-owned audience turns sponsorship into a sponsorship. Sponsors pay for durable, year-round audience access rather than one-off signage inventory, which typically increases sponsor lifetime value.

  • Every opt-in is explicit, consent state is versioned, and unsubscribe is one tap. GEORA is built for high-volume venues that need auditable consent at scale.

See all FAQs
Other industries

Explore more verticals.

Event Venues

Turn every event into a year-round audience and a recurring revenue line.

Conference Centers

Make your conference a year-round network, not just a week.

Convention Centers

One venue, hundreds of audiences, unified into a single infrastructure asset.

Campuses

Engage students, faculty and guests as one connected audience.

Universities

A four-year audience, treated like a four-year sponsorship product.

Colleges

A smaller campus is a bigger sponsorship opportunity per member.

Next step

Ready to operate your stadiums audience like infrastructure?

A 30-minute Discovery Call covers your audience model, business sponsorship strategy and recurring revenue potential.

Book Your Discovery CallCalculate Your Revenue

30 minutes. No commitment. Walk away with a custom revenue model for your venue.