Representative Transit Center
Deployment referenceAn illustrative transit center model showing how GEORA may be configured. This is not a customer result.
Challenge
Commuters are anonymous by default. Local commerce around transit is underleveraged
Approach
Deployed GEORA opt-in capture across every audience touchpoint. Productized partner monetization as local partner sponsorships. Distributed programming directly to the owned audience between visits.
- Consented Guest audience
- Illustrative
- Recurring Sponsor agreements
- Modeled
- Recurring revenue
- Modeled
"For transit centers, the shift is going from renting attention to owning an audience that shows up on our balance sheet."